格式化内容附注: | Part I Introduction and OverviewChp. 1 GlobalizationPart II County FactorsChp. 2 National Differences in Political EconomyChp. 3 Differences in CultureCases: Video Case Nike: The Sweatshop DebateQualcomm`s Chinese OdysseyRoyal Dutch Shell: Human Rights in NigeriaPart III The Global Trader and Investment EnvironmentChp. 4 International Trade TheoryChp. 5 The Political Economy of International TradeChp. 6 Foreign Direct InvestmentChp. 7 The Political Economy of Foreign Direct InvestmentChp. 8 Regional Economic IntegrationCases: Video Case: StarbucksThe Politics of Trade in SteelThe Softwood Lumber DisputeComparing Ohana and South KoreaManaged Trade: The U.S. and Japanese Semiconductor Industries, 1970 to 2002Dixon Ticonderoga: Victim of Globalization?Part IV The Global Monetary SystemChp. 9 The Foreign Exchange MarketChp. 10 The International Monetary SystemChp. 11 The Global Capital MarketCases: Video Case: Money ChangeBailing out BrazilThe International Monetary FundPart V The Strategy and Structure of International BusinessChp. 12 The Strategy of International BusinessChp. 13 The Organization Of International BusinessChp. 14 Entry Strategy and Strategic AlliancesCases: Video Case: BP Restructuring Guide, Philips Versus Matsushita: A New Century, A New RoundPart VI Business OperationsChp. 15 Exporting, Importing, and CountertradeChp. 16 Global Manufacturing and Materials ManagementChp. 17 Global Marketing and R&DChp. 18 Global Human Resource ManagementChp. 19 Accounting in the International BusinessChp. 20 Financial Management in the International BusinessCase: Video Case: Cretors & Co. |