| ISBN: | 9780195371055 (cloth : alk. paper) |
|---|---|
| 编目源: | DLC DLC DLC |
| 个人名称: | Jagpal, Sharan,1947- |
| 题名: | Fusion for profit : how marketing and finance can work together to create value / by Sharan Jagpal ; with the assistance of Shireen Jagpal. |
| 索书号: | F713.56/J24E |
| 出版发行项: | New York : Oxford University Press, 2008. |
| 载体形态: | xxviii, 636 p. 24 cm. |
| 一般附注: | Includes index. |