ISBN: | 9780415783330 (hbk.) |
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ISBN: | 9780415783347 (pbk.) |
ISBN: | 0415783348 (pbk.) |
ISBN: | 9780203071663 (ebk.) |
编目源: | CaPaEBR CaPaEBR |
地理区域代码: | f------ |
题名: | Marketing management and strategy : an African casebook / edited by George Tesar and John Kuada. |
索书号: | F279.14/T335E |
出版发行项: | Abingdon, Oxon : Routledge, c2013. |
载体形态: | xviii, 257 p. : ill. ; 24 cm. |
书目附注: | Includes bibliographical references and index. |