ISBN: | 0-673-15841-1 |
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个人名称: | Robertson, Thomas S. |
题名: | Consumer behavior / Thomas S. Robertson, Joan Zielinski, Scott Ward. |
索书号: | F713.5/R |
出版发行项: | Glenview, Ill. : Scott, Foresman, c1984. |
载体形态: | xv, 640 p. : ill. (some col.) ; 24 cm. |
丛编说明: | Scott, Foresman series in marketing |
书目附注: | Includes bibliographies and indexes. |