书目详细信息
： Consumer economics :
书目信息 机读格式(MARC)
| ISBN： | 9781138846586 (hardback) |
|---|---|
| 编目源： | DLC DLC |
| 个人名称： | Goldsmith, Elizabeth B., |
| 题名： | Consumer economics : issues and behaviors / Elizabeth B. Goldsmith. |
| 版本说明： | Third Edition. |
| 索书号： | F014.5/G624=3E |
| 载体形态： | 579 pages : illustrations ; 26 cm |
| 一般附注： | Revised edition of the author's Consumer economics, 2009. |
| 格式化内容附注： | Consumer perspectives -- Consumers in a changing world -- The consumer movement -- Consumer theories and development of a model -- Consumer protection -- Consumer protection and law -- Government protection, consumer groups, and the media -- Consumers in the marketplace -- Brands, buying process, and product development -- Decision making and advertising -- Food and water issues -- Health and wellness issues -- Sustainability and safety -- Internet, technology and identity theft -- Being a better consumer of housing and vehicles -- Consumers in the financial marketplace -- Banking, debt, and credit issues -- Insurance and investment issues -- Emerging consumer issues and the global perspective -- Issues, ethics, and globalization. |