ISBN: | 025602538X |
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个人名称: | Rewoldt, Stewart Henry,1922- |
题名: | Introduction to marketing management : text and cases / Stewart H. Rewoldt, James D. Scott, Martin R. Warshaw. |
版本说明: | 4th ed. |
索书号: | F713.5/R454E |
出版发行项: | Homewood, Ill. : R.D. Irwin, 1981. |
载体形态: | xvi, 874 p. : ill. ; 24 cm. |
一般附注: | Includes indexes. |