ISBN: | 0023470801 (pbk.) |
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个人名称: | Greer, Thomas V. |
题名: | Cases in marketing : orientation, analysis, and problems / Thomas V. Greer. |
版本说明: | 4th ed. |
索书号: | F713.5/G816=3E |
出版发行项: | New York : London : Macmillan ; Collier Macmillan, c1987. |
载体形态: | xiii, 473 p. : ill. ; 24 cm. |
书目附注: | Includes bibliographical references. |