ISBN: | 9780273724339 (pbk.) |
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编目源: | StDuBDS StDuBDS Uk |
个人名称: | Malhotra, Naresh K., |
题名: | Essentials of marketing research / Naresh K. Malhotra, David Birks, Peter Wills. |
索书号: | F713.50/M249-2E |
载体形态: | xiv, 479 pages : illustrations ; 27 cm |
一般附注: | Formerly CIP. |
一般附注: | Includes index. |